Craig Tebbutt – Equifax | Fighting AI-Driven Fraud with Innovation | Innovator Series

AI-Driven Fraud: How to Stay Ahead with Next-Generation Identity Verification

In this Innovator Series episode, Craig Tebbutt, Strategy and Innovation Officer at Equifax, examines the rise of AI-powered fraud and what it means for the future of digital identity security. Discover why traditional fraud prevention methods are no longer enough and how advanced technologies like liveness detection, facial analysis, and real-time analytics can protect organizations from increasingly sophisticated attacks. Learn how to outpace fraudsters using AI and machine learning while safeguarding trust in a world of generative AI.