SAN DIEGO, CA, February 2, 2016 – Mitek (NASDAQ: MITK, www.miteksystems.com) a global leader in mobile capture and identity verification software solutions, today announced that a private retail card provider behind many of America’s favorite retail-branded credit cards has selected its industry leading Mobile Fill™.
Mobile Fill speeds the credit card application process by enabling the store employees to take a photo of a driver license or ID card with a tablet to quickly capture and pre-fill the personal information into the application form. This eliminates the need for a customer to fill out lengthy paper application forms. It also significantly improves data accuracy which positively impacts credit card application approval rates.
“Mobile Fill means shorter lines at checkout because applying for a store branded credit card is fast and easy. The customer can continue shopping and the store employee can serve the next customer,” said James B. DeBello, president and CEO, Mitek.
“We expect Mobile Fill to be adopted broadly by retail credit card providers as tablets provide them the portability required to take applications in the store and beyond. We also see a tremendous upsell opportunity for our new Mobile Verify product for ID document verification. This is the next logical step in preventing credit card fraud,” added DeBello.
Mitek (NASDAQ: MITK) is a global leader in mobile capture and identity verification software solutions. Mitek’s ID document verification allows an enterprise to verify a user’s identity during a mobile transaction, enabling financial institutions, payments companies and other businesses operating in highly regulated markets to transact business safely while increasing revenue from the mobile channel. Mitek also reduces the friction in the mobile users experience with advanced data prefill. These innovative mobile solutions are embedded into the apps of more than 4,500 organizations and used by tens of millions of consumers daily for new account openings, insurance quoting, mobile check deposit and more. For more information, visit www.miteksystems.com.
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MIX Public Relations
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