Elevate matchday with verified fan identity

Protecting fans and securing stadiums starts with knowing who's coming. 

Enhance fan experience, reduce touts and meet Premier League mandates with secure identity technology.

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A win for clubs, a win for fans. 

The move to digital ticketing isn’t just about convenience. It’s an opportunity to transform matchday experiences, deepen fan engagement and finally tackle ticket fraud and touting head-on.

But with opportunity comes risk. How do you ensure that every digital ticket belongs to the person holding it? And how do you balance access with security?

Mitek can help Premier League clubs do exactly that.

Stop ticket fraud and touting
Verify ticket holders and ensure they are who they claim to be, from concessions to matchday VIPs whilst making it easier for staff to clamp down on anti-social behaviour on matchday

Enhance fan experience 
Use verified identities as the foundation to personalise matchday offers and engagement

Improve matchday operations
Streamline entry on matchday whilst facilitating a simplified ticket exchange between real fans

Ticketing built for the future of football

Seamless

Fast and frictionless verification from ticket purchase to entry

integrated

Verify fans quickly, confidently and securely with Mitek, integrating seamlessly across existing ticketing systems

Secure

Compliance with data privacy and protection standards 

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Digitise ticketing, elevate matchdays and beat touts. 

Clubs today face a complex mix of challenges ranging from ticket touts, fraud, anti-social behaviour and disconnected fan systems and experiences. Knowing who is in each seat is paramount and the need for robust, real-time identity verification is no longer optional. 

Identity verification plays a crucial role enabling clubs to control ticket resale, speed up entry, and respond to safety concerns in real time. Our trusted identity platform seamlessly connects fans, tickets, and services built for fans.

Step into a future where security and fan convenience aren’t competing priorities—but the new standard. With MiVIP, you don’t just reduce fraud—you restore confidence, streamline your operations, and deliver a better experience for every fan.