Michael Diamond is senior vice president of business development at Mitek
I was speaking recently with a friend of mine about how Mitek is transforming a dull, time-intensive banking activity (making a trip to the bank to deposit a check) into a fun, efficient activity (taking a picture of the check wherever you are and depositing it). He mused that this is the “Southwest Airlines Transformation” of the banking industry, and went on to remark that Southwest has trained its customers to line up on their own, board the plane, and select their own seat. He said if Southwest could figure out how to get their customers to fly the plane themselves, he was sure they’d do it. He went on to remark on how many of us not only purchase our groceries, but also scan, pay, and bag the groceries ourselves.